Item 6 - Unidentified students posing with their work for the Caterpillar sponsored project.

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32-RG 32.02-P110.10099-6

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Unidentified students posing with their work for the Caterpillar sponsored project.


  • 2004 Summer (Creation)


Transparency, Roll-film, 120 mm (1 frame)

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Copyright held by Steven A. Heller/Art Center College of Design (Pasadena, Calif.)

Digital materials and catalog records are made available for educational and research purposes only and cannot be reproduced, distributed, or published without written permission from Art Center College of Design.

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Caterpillar sponsored project: Enterprise Industrial Design Strategy-working with Product Design and Transportation Design students, the challenge from Caterpillar is to design and brand a range of products that carries the themes of intuitive, durable, rugged and powerful. Creating a full line of engines, from vacuum cleaners to ocean liners, for the future, will incorporate styling and branding while taking into account current and future technology. Students will be asked to consider application of their solutions and who is the end-customer. This challenge will help provide Caterpillar's management with a better understanding of how design can influence the future 2014 to 2025. (with Product)

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3 MiB

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